Client: BC Parks
Challenge: Create trail signage for the Golden Spruce Trail in Haida Gwaii
Solution: Authentic, culturally-respectful, informative, and refreshing trail experience. We started with a whole lot of research. We visited museums, met with Haida elders, listened to interviews, read books, and yes – we flew to Haida and experienced it’s beauty. Then we strategized; How do we sure we don’t disrupt Nature, involve the community, tell a story, but still be informative?
The final project included a series of signs that guide the hiker from spot to spot through a first-person story. We focussed on the history of the forest and the people. We sought out local artists and carvers to be sure and make this a collaborative and local experience.
I was thrilled to be able to see the SoGood exhibit first hand on a layover in Toronto. Check out a few photos:
**Work done as Creative Renegade at Flipside Creative**